Fractional CTO · CFO · Growth Advisory

Growth is a thousand small dots, placed deliberately.

A senior CTO and CFO for a fraction of either salary. I connect the details until the whole picture resolves, then hand it back to you, documented.

Watch

The ninety-second version.

Scratch cut · 1:30 The trailer for the build log: a home-office finance pipeline in eight parts, every generated passage in place, scratch narration. The piece to camera about the practice is still to be shot.

Services

Senior leadership, engaged at the fraction you actually need.

01

Fractional CTO

Architecture, hiring, roadmap, and technical due diligence. Engineering leadership that keeps shipping honest and debt deliberate.

02

Fractional CFO

Runway modeling, pricing, unit economics, and investor-ready financials. The numbers behind every confident decision, and the reason your next board meeting is the boring kind.

03

Growth Systems

Activation, retention, and revenue loops, instrumented, measured, and compounding. Growth as an engineered system, not a wish.

Video · 60 sec What a fractional CTO and CFO actually does in a week
Placeholder Screen-and-face: a calendar week with the four kinds of work labeled. Architecture review, hiring loop, runway model, board prep. Ends on the pricing principle: the fraction you need.

Approach

Point by point, until the picture is undeniable.

i.

Observe

Two weeks inside your data, code, and books. No recommendations until the picture is real.

ii.

Compose

A focused operating plan: the fewest interventions with the largest compounding effect.

iii.

Place

Hands-on execution alongside your team: hiring, architecture, models, and metrics that stick.

iv.

Step back

Systems documented, team leveled up, and a clean handoff. You keep the picture; I keep the invoice small.

Video · 3 min The four steps on a real engagement
Placeholder Case walkthrough with a consented client or anonymized numbers: two weeks of observing, the one-page plan, what hands-on looked like, the handoff document.

Builds

Shipped for the hardest client I have: my own household.

Production systems with the lessons left in, run for a spouse who notices when the daily brief is late. The patterns transfer directly to seed-stage companies, which is the point.

All builds, shipped and planned
Scratch cut The eight stages in thirty seconds, explained the simple way. Scratch narration; the recorded read replaces it when the series launches.
“Up close it's just dots. Step back, and it's a business that works.” The Brosnan Growth thesis

Contact

Let's place the first dot.

Engagements start with a short call. No deck, no prep, no pitch. Tell me where growth feels stuck, and we will go looking for the smallest intervention with the largest effect. Worst case, you hang up with one good idea.

Video · 30 sec How the first call goes
Placeholder Drew to camera: what to bring, what I ask, what you get back within a week. Warm, short, no pitch.